Projection mapping: The art of the deal

Projection mapping: The art of the deal

Until recently, the projection mapping sector had been following a pretty linear path of one-off projections onto buildings at tourist locations or for seasonal or commercial promotions. But lately, more diverse applications have emerged as major drivers. This has changed the business models that are available. What are the ins and outs of these mappings?

This Article was first published by Barco.

Published by Barco

November 9, 2021

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